Leave a Message

Thank you for your message. We will be in touch with you shortly.

Compass Coming Soon

Maximize Demand For Your Home

More Choices, More Flexibility, More Value

WITH THE COMPASS 3-PHASED MARKETING STRATEGY

Our structured launch strategy is designed to test pricing, build maximum exposure, and create a strong market debut. This approach helps protect your home from prolonged time on market, price reductions, and lost value.

PHASE 1
Compass Private Exclusive

Phase 1

$6,600,000 | 7 Beds | 5 Baths

Validate
Pricing

Validate your price through our agent network without days on market, price drops, or a rushed timeline.

PHASE 2
Compass Coming Soon

Phase 2

$6,750,000 | 7 Beds | 5 Baths

Generate Early Demand

List publicly on Compass.com to build early buyer interest, while protecting your home's value.

PHASE 3
Public Websites

Phase 3

$6,900,000 | 7 Beds | 5 Baths

Sell
Better

Backed by pricing insights and buyer demand, your home enters the broader market positioned to sell.

PHASE 2

What is a Compass Coming Soon?

Compass Coming Soons are public listings that are only available on Compass.com. Because these homes are not yet on other websites, they avoid negative insights such as days on market and price drops history that can lower your home’s value.

List Your Home

The Benefits of Pre-Marketing
Your Home as a Compass Coming Soon

main

Broaden Exposure

USING WEB TRAFFIC TO YOUR ADVANTAGE

Boost your listing exposure by launching on Compass.com, the #1 most visited brokerage website in the U.S. while improving your chances of ranking at the top of Google results.1 All inquiries will go directly to you and your trusted agent, not a middleman unfamiliar with your home and your selling goals.

main

Generate Early Demand

A LONGER MARKETING RUNWAY

Alert buyers that your home is about to hit the broader market. With instant notifications sent to those searching on Compass.com, plus anticipation-building open houses and social media ads, this early exposure amplifies demand with serious buyers.

main

Optimize Positioning

DATA-BACKED DECISION MAKING

Receive key engagement insights from your agent about how agents and their buyers are viewing, commenting, and sharing your listing on Compass.com — data that is lost when listings go live on other sites.

Pre-Marketing Delivers Results

Our data shows that Compass-sold homes that are pre-marketed before going live on other public websites see these advantages2

2.9%

Higher Closing Price

20%

Faster to Contract

30%

Less Likely to Drop in Price

Sell on Your Terms

You Decide How Your Home Is Sold

At compass, we believe selling your home should feel as personal and considered as the home itself. Our 3-Phased Marketing Strategy offers distinct pathways that are crafted to align with your goals, your timing, and your vision.

To help you make the most informed decision, we’ve outlined all available options in our disclosure form:

 

 3-Phased Marketing Strategy Disclosure Form ->
Our Client Success Stories
Our daughter is a realtor in another city. With her help, we developed criteria for choosing an Austin realtor to sell our home. Joanie Capalupo met all our criteria...
Doug
Joanie helped us find our retirement home upon on relocation from being in Illinois for 30 years. Her knowledge of the Austin-area, the market, and the general pract...
Al and Marilyn
Joanie was wonderful to work with. She understood our requirements and exactly knew which listings to show us. She is smart, quick and a wonderful person to work wit...
Karthik and Sanju
Joanie Capalupo is the best! We have been very pleased to work with her in both buying and selling real estate in Austin. She is honest, professional, and very respo...
Lamar and Dana
We were so fortunate to have worked with Joanie to purchase our home in an extremely competitive and challenging market. Prior to working with Joanie, we had been wo...
Chris and Cristina
Great service. No pressure. Super knowledgeable about the market and related matters. That describes our experience with Joanie. What more could you ask for? Well, t...
Rob and Amanda
Joanie Capalupo is truly unique in her field. She is extraordinarily experienced, professional, compassionate, bright, and connected. Having owned at least a dozen p...
Anonymous Buyer
Joanie Capalupo came highly recommended by a trusted high school friend who is also a Realtor. She was phenomenal and helped make the purchase of our first home a lo...
Mark and Ari
01 02 03 04 05 06 07 08
View All

Hear from Our Agents: The Case for Compass Coming Soon

Sell With Me

Stay in control of how, when, and where your home is marketed with a strategy tailored to fit your needs.

Work With Joanie

Over 17 years as one of Austin Business Journal’s Residential Real Estate’s Top Producers. And yet it is relationships—not numbers—that have defined Joanie’s exceptional career.
Contact

Thanks For Reaching Out!